Quality vs. Quantity
So I am perplexed with a question that I would like honest answers to. The dilemma for me is, would you be willing to pay for something that you normally come to expect for free, if the paid version was of higher quality than something that could be offered for free. Example, bread offered at an Italian restaurant, if the restaurant could offer a higher quality bread than could be offered for free? Or if a Mexican restaurant could offer fresh hand-made corn and flour tortillas, have to charge a small fee to cover the cost of said items. At Iguana we made the decision before we opened to make a great tasting, high-quality queso dip, that we would charge for, in lieu of giving away a cheaper, watered down version that some people choose to offer at other establishments. Or would you rather see this cost built into the price of the entrée already, causing them to be higher priced, themselves, but some people may wish to have these items, and some folks may wish to not have Them however everyone is paying for them. So is it acceptable to charge a nominal fee to cover this cost?
As I stated in the beginning of this post, I want your completely honest opinion.
A. Charge a little for a higher quality product.
B. Build the price of the higher quality item into the entree cost
C. Only charge for the higher quality item and give the cheaper version away for free
Not to worry what I think, but want to know if this is a direction to go. Thanks for the help.
And that’s My rant.